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How Much useful a Mail Chimp in Email Marketing Services?

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What is MailChimp?

Mail Chimp is a web-based email marketing service. It helps you design email newsletters, share them on social networks, integrate with services you already use, and track your results.

MailChimp is the ultimate software that will change the way you market your product on the internet. MailChimp is a simple email marketing software (EMS) which gives you a number of easy options for designing, sending and saving templates of your emails.

MailChimp allows you to easily create newsletters of varying types and then provides simple options for sharing them on social networks such as Twitter or Facebook, making it your own personal platform for publishing your newsletter.
Build a list of the people whom you want to market your products to, and save the list for use later on, and create custom templates for your products so that you do not have to rewrite mails again and again.
Are you looking for the best in class email marketing software but have been unable to find one as yet? Available for free who have a mailing list of less than 2,000 contacts, MailChimp provides starters with the ultimate option of checking how successful and easy to use the software is.
In addition, the convenient pricing plans are extremely accommodating for users with long lists, so give it a try now and see the results for yourself!

Why do I need a special tool for email marketing?

Technically, you can send a newsletter or announcements about your upcoming shows via your personal email. Email providers like Gmail, Hotmail, and Outlook, however, are designed for one person to send one email to just a couple people at once–not a whole list of fans. That’s a different kind of task achieved more efficiently, effectively, and professionally with a different tool. Here are a few reasons why an email marketing service like Mail Chimp is a better tool for this kind of task:

  • Approved bulk mailer. Most email services and Internet service providers (ISP) limit the number of emails you can send at one time. This is to prevent spamming. With a tool like Mail Chimp, you can send an email to an unlimited number of recipients at one time.
  • Greater deliver ability. Services like Mail Chimp work with ISPs and corporate domains to ensure your emails are recognized as safe and approved. If there is a problem with delivery, Mail Chimp will attempt to re-send the email and tell you why an email might be bouncing.
    Adherence to privacy laws. Bulk mailers are required by law to include an unsubscribe link in every email. MailChimp and other email marketing services include this automatically and ask recipients why they are removing themselves from your list.
  • Professional styling. Mail Chimp offers a wide variety of customization templates for designing polished emails. You can also build a template from scratch to use with Mail Chimp.
    Compatible with various email readers and devices. MailChimp gives your recipients the option to read your emails in fully-styled HTML or text only. They can also click a link to read the email in a web browser instead of their email. Also, did you know that over 50% of emails are now opened up on mobile devices, and this number is only growing? MailChimp also provides you with tools to see how your email campaign looks on a smart phone and other mobile devices.
  • Know if people are reading your emails. If you send an email through your personal email, you have no idea who opened it. Email marketing tools give you all sorts of fun analytics on successful deliveries and open rates so you know your fans are listening.

Other Cool and different Things Mail Chimp Does:

  • Divide your lists into groups. Dividing your fan-base in sub-groups based on engagement, location, social stats and more, allows you to tailor your message to the people reading it.
  • Install a sign-up form on your website. Customize the fields you require and embed the HTML on your site. Mail Chimp also helps you easily send fans to your sign up form via URL, Twitter, Facebook, and QR code.
  • Click Maps. I see the majority of readers clicked the Facebook album link. I can even dig deeper and see which of our newsletter subscribers clicked that link. This information tells me which stories appeal to whom and where I could improve my email next time.
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